Why in news
- Ministry of Social Justice and Empowerment launched nationwide pledge drives marking the 6th anniversary of Nasha Mukt Bharat Abhiyaan.
What is Nasha Mukt Bharat Abhiyaan (NMBA)?
- Flagship national campaign launched in 2020 to address substance abuse through community mobilization and targeted interventions in vulnerable districts.
- Administered by the Ministry of Social Justice and Empowerment as part of National Action Plan for **Drug Demand Reduction (NAPDDR)**.
Key operational strategies
- Combines community outreach, student awareness programs, institutional pledges, and treatment through Navchetna modules in schools.
- Facilitates inter-ministerial convergence across Health, Education, Railways, and Defence to execute nationwide demand reduction strategies.
Why it matters
- Shifts public policy focus from strict law enforcement to social rehabilitation, health intervention, and youth prevention.
Key terms
Drug Demand Reduction
Public health strategies focused on discouraging substance abuse through prevention, education, treatment, and social integration.
Navchetna Module
Teacher-training curriculum developed for life skills education and drug abuse prevention in schools.
Prelims facts
- Nasha Mukt Bharat Abhiyaan is implemented under the aegis of the Ministry of Social Justice and Empowerment.
Mains discussion
- Assess the role of multi-stakeholder community participation and institutional convergence in combating substance abuse in India.
Source: PIB
Same topic · past papers
UPSC has asked this before
These previous-year questions sit on the same topic. Open one to practise the earlier ask.
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2016 · Q16 · General Studies · 2 marks
'Rashtriya Garima Abhiyaan' is a national campaign to